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Events and WeChat Marketing Advisor - 30-40K * 12 + Bonus

Salary undisclosed

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Our client is one of the largest professional services firms globally. Due to business needs, a Communication and Events Advisor is needed to join their team. This is the actual job title.

Key Skills: Exposure to WeChat marketing and good Mandarin

Overview

• Support the team in the planning and implementation of the internal and external communications aspects of marketing and business development campaigns to enhance the firm’s external reputation and positioning through the media and other external communication channels and facilitate effective communications internally.

• Support the team in the planning and execution of external and internal events (in-person, virtual and hybrid) and relevant initiatives in Hong Kong and for the wider Asia region.

• Under the overall guidance of the Asia Communications & Events Manager, you will be working in close collaboration with your peers in Business Development & Marketing, other business teams as well as the practice groups (including partners, lawyers, and secretaries) to plan and deliver strategic, tailored external and internal events.

• The role primarily covers the Asia region but will include a close working relationship with the Global events team.

Internal And External Communications

• Develop comms campaigns, while working with the global communications team on comms best practices.

• Leverage comms and PR to raise the firm’s profile in the region, including in strategic growth areas, corporate responsibility etc.

• Execute of complex client mailings and alerts.

• Liaise with the global internal communications team to leverage the various internal communications channels for effective news and information flow within the region, and globally, including Asia practice client/mandate successes, media coverage and award highlights etc.

• Effectively deliver updates around internal and external comms around the events being organised/ supported.

• Deliver event communications in a coordinated manner across the region.

External/ Internal Events

• Plan and deliver internal events including but not limited to regional townhalls, practice offsites and regional partners’ meetings.

• This role requires experience in developing ideas, venue sourcing, supplier management, budget control and contract negotiation, invitation design, event logistics (catering, transportation, etc), onsite/online supervision, as well as post event analysis and debrief to stakeholders.

• Being the point of contact for best practice support and guidance for client events, working closely with the rest of the Asia Events team.

• Plan and execute strategic, relevant, innovative, cost-effective events for clients to strengthen our relationships, enhance the firm’s brand and reputation and differentiate the firm’s offering. Post-event reporting and analysis is key in order to monitor event ROI.

• Draft and issue event invitations and updates and any communications materials in relation to the events being managed.