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Senior Marketing Manager (Social Media and Digital Marketing)

Salary undisclosed

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• Exp in develop marketing plan & strategies from 0 to 1

• Solid experience in Digital Marketing and social media

• 5 days’ work, Perm

Our client is seeking a Senior Marketing Manager (Social Media and Digital Marketing) to join their team.

Responsibilities:

• Formulate, execute and manage result-driven social media, digital marketing and customer engagement strategy for personal banking, develop short-term and long-term marketing strategies and marketing plan. Regularly review and optimize action plans to fulfill the business goals and objectives

• Collaborate with other departments to create and curate high-quality, engaging, and visually appealing content for social media platform, such as Instagram, WeChat and Xiaohongshu

• Monitor social media channels for trends, audience insights, and opportunities for engagement. Stay up to date with the latest social media tools, trends, algorithms, and best practices

Requirements:

• Degree holder with major in Business Administration, Marketing, Economics, Finance or related discipline

• + 10 years solid working experience in digital marketing and social media

• Strong experience in digital advertising platforms including Google Ads, IG / Facebook Ads, LinkedIn Ads, Xiao Hong Shu, WeChat etc.;

• Creative mindset with a keen eye for design and trends