Director of E-Commerce

Key Responsibilities:

• Strategic Planning:

• Develop and implement a comprehensive e-commerce strategy to achieve company sales goals and drive growth.

• Analyze market trends and competitive landscape to identify opportunities and threats.

• Digital Marketing:

• Oversee the creation and execution of digital marketing campaigns, including SEO, SEM, email marketing, and social media.

• Collaborate with marketing teams to enhance brand presence and customer acquisition strategies.

• Site Management:

• Ensure the e-commerce website is user-friendly, functional, and optimized for conversions.

• Manage website development and maintenance, including coordination with external vendors as necessary.

• Data Analysis:

• Utilize analytics tools to monitor and report on e-commerce performance metrics, including traffic, conversion rates, and customer behavior.

• Make data-driven recommendations for improvements and optimizations.

• Team Leadership:

• Lead, mentor, and develop the e-commerce team, including managers and specialists.

• Foster a collaborative and high-performance work environment.

• Customer Experience:

• Enhance the online shopping experience by identifying pain points and implementing solutions.

• Implement strategies to improve customer satisfaction and retention.

• Budget Management:

• Develop and manage the e-commerce budget, including forecasting and cost control.

• Allocate resources effectively to achieve maximum ROI.

Qualifications:

• Education: Bachelor’s degree in Business, Marketing, or related field (Master’s degree preferred).

• Experience: Minimum of 5 years in e-commerce management or related roles, with at least 2 years in a leadership position.

• Skills:

• Proven track record of developing and executing successful e-commerce strategies.

• Strong understanding of digital marketing, web analytics, and e-commerce platforms.

• Excellent leadership, communication, and project management skills.

• Ability to analyze data and translate insights into actionable strategies.

• Experience with budget management and financial forecasting.

• Personal Attributes:

• Strategic thinker with a passion for driving digital innovation.

• Adaptability and ability to thrive in a fast-paced, dynamic environment.

• Customer-focused mindset with a commitment to delivering exceptional experiences.

Benefits:

• Competitive salary and performance-based bonuses

• Comprehensive benefits package (Medical insurance etc.)

• Opportunities for professional growth and development

• Collaborative and innovative work environment

• [Other benefits specific to the company]